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The Essential Guide to Holiday Email Marketing for E-Commerce Stores

The holiday shopping season is upon us. And with that comes a ton of opportunities for e-commerce sellers. To make the most of this lucrative time period, let’s turn to an old friend: email. The humble email is an incredible effective marketing channel, which drives a return on investment of $51 for every $1 spent. But the secret of email marketing is already out. Come holiday time, your subscribers are […]

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Dos and Don’ts of Email Marketing

“Keep in touch.” This common phrase is easy to say, but not always easy to do. Successful travel advisors know that staying in touch with their client base is essential, especially for those that travel less frequently. Email campaigns can be an effective way to maintain contact with potential customers, […]

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